Privacy Policy
XILETU Official Store operates this website, including all related information, content, features, tools, products and services to provide you with a quality‑planned shopping experience (“Service”). This store is powered by Shopify. This Privacy Policy explains how we collect, use and disclose your personal information when you visit, browse, purchase goods or otherwise communicate with us. In case of conflict between Terms of Service and this Privacy Policy, this Privacy Policy shall prevail regarding collection, processing and disclosure of your personal data.
By accessing and using our Service, you acknowledge that you have read and understood how your personal information is collected, used and shared as described in this Privacy Policy.
Personal Information We Collect
“Personal information” means information that identifies or is reasonably linked to you. It does not include anonymous or de‑identified data which cannot identify any individual. We may collect and process the following categories of personal information subject to applicable local laws:
Contact Information: your name, billing address, shipping address, phone number and email address.
Financial Information: credit/debit card details, payment‑related information and transaction records.
Account Information: username, password, security questions and user preferences.
Transaction Information: browsing history, cart records, wishlist, purchase, return, exchange and cancellation history.
Support Records: information you submit when contacting our customer service.
Device Information: device model, browser type, IP address and unique device identifiers.
Usage Information: data about how and when you browse or use our website.
Sources of Personal Information
‑ Collected directly from you when you register, place orders or contact us.
‑ Automatically collected from your device via cookies and similar tracking technologies while you browse our site.
‑ Received from our service providers who assist us with technical and business operations.
‑ Received from business partners and other third‑party sources.
How We Use Your Personal Information
‑ To provide, maintain and improve our Service: process payments, arrange shipment, handle returns & exchanges, manage your account, remember your preferences and deliver personalized product recommendations.
‑ For marketing and advertising: send promotional emails and display targeted advertisements based on your shopping activities.
‑ For security and fraud prevention: verify accounts, detect suspicious and malicious activities to protect our website and users. You are responsible for keeping your account credentials safe.
‑ Customer support: respond to your inquiries and maintain our business relationship.
‑ Legal compliance: comply with applicable laws, respond to legal requests and investigate potential violations.
How We Disclose Personal Information
‑ To Shopify and other service providers for IT support, payment processing, data analytics, customer service, cloud storage and logistics.
‑ To marketing partners for personalized advertising. You may opt‑out of targeted advertising data sharing via https://xiletustore.com/pages/data‑sharing‑opt‑out
‑ When you explicitly consent or instruct us to share information.
‑ Within our affiliated corporate group.
‑ In business transactions such as merger or bankruptcy; to comply with legal obligations; to enforce our Terms of Service; to protect the rights of our website, users and third parties.
Relationship with Shopify
This store is hosted by Shopify. Your submitted data will be transferred and processed by Shopify and related third‑party vendors outside your jurisdiction for service provision and improvement. For further information about Shopify’s data handling, please visit https://www.shopify.com/legal/privacy/app‑users. You may exercise certain data‑related rights at https://privacy.shopify.com/en.
Third‑Party Links
Our website may contain links to external third‑party platforms. We are not responsible for their privacy policies and security. Please review their rules before using those websites.
Children’s Data
Our Service is not intended for children. We do not knowingly collect personal information from minors under 16. If you are a parent or guardian and find your child has submitted personal data to us, please contact us for deletion.
Data Security & Retention
No internet transmission or electronic storage method is 100% secure. We retain your personal information as required for account maintenance, service delivery, legal compliance and dispute resolution.
Your Rights and Choices
Subject to local applicable laws, you may have rights to access, correct, delete or obtain a copy of your personal data; opt‑out of targeted advertising; unsubscribe from marketing emails. You may still receive order‑related non‑promotional emails after opt‑out. We respect Global Privacy Control signals sent by your browser. We will not discriminate against you when you exercise your privacy rights. We may verify your identity before processing your requests.
Complaints
If you have concerns about our data handling practice, please contact us. You also have the right to lodge a complaint with local data‑protection authority.
International Data Transfer
Your personal information may be transferred and stored outside your country of residence. When data is transferred out of EEA or UK, we will adopt standard contractual clauses or other approved transfer mechanisms.
Updates to this Privacy Policy
We may revise this Privacy Policy occasionally. Updates will be posted on this page with revised date.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
Email: fotoxiletu@gmail.com
Tel: +86 133 2697 6080
Address: Area A, Building 6, No. 8, Yehong Street, Pingnan Village, Sanxiang Town, Zhongshan, Guangdong, China 528463
Last updated: August 23, 2026